Wuzhen Summit | Gongmao: Internet Fiscal & Tax Value Proposition

2019-10-24 07:00:00
Summary:At the Wuzhen Internet Conference, Gongmao shared its exploration in the field of platform economy gig work. Emphasize the importance of values, refuse to rely on tax differences to make profits, and adhere to compliance development. The gig economy is giving birth to a new civilization, and the new platform economic model is changing the traditional way of commercial employment. Gongmao believes that enterprises need to have a sense of the overall situation, social responsibility and public awareness, and avoid egoism. The power of belief and the value structure are critical to the success of a business. In the future, the platform economy will open a new era of business, and enterprises need to take values as the core and cooperate with like-minded people to jointly promote the development of the industry.

The following is the content of Mr. Qin Yuexiao's speech at the Wuzhen Summit (some of which have been deleted):


It is a great honor to come to the China Wuzhen Internet Conference, Gongmao as the organizer is very rare to win this opportunity, this place is very distinctive, making people think of the previous revolutionary ancestors here to study the direction of the Chinese revolution, today is the study of platform economy gig workers, because there is no standard in this field so far, so we are really touching the dark along the way, and it is easiest to find light in the dark.

Document No. 38 on policy gives us a glimpse of the light. It can also be understood as being tolerant and prudent. There are many enterprises that work cat services, and we have also heard that the companies we support are unicorn enterprises, including the leaders who called to participate in the Wuzhen Internet conference that year, and I suspected that I had made the wrong call, we were called Gong Mao, and he said that he was looking for Gong Mao. We found that when communicating with enterprises, the labor relations processor at the bottom of the finance and taxation is a working cat, I said that it is too underestimated, the Wuzhen Internet Conference is the World Internet Conference, unless it is an aircraft carrier, including a super unicorn can come in, how can our cat come in! Along the way, we have been doing finance and taxation for about three and a half years, and we have come in the dark along the way, and we have done a lot of guidance along the way, how to do it without legal provisions. If it's up to us to do something that is wrong in terms of serving unicorns, that's a lot of pressure.

If there is no law, you can follow the general principles, according to the rules of the trade, we don't even have the rules. Along the way, we did feel stumbling in the midst of new things.

The topic of my talk today is not about business, but about emphasizing values. Let's start with a sentence: the height of personal development does not depend to a large extent on how smart he is, but on whether he can be received more information by others and whether he has made the best choice on this basis.

At the beginning of the work cat to set the model, we found a very tempting part, we through the difference between the local and the central, the local will have some support taxes, this tax over, the work cat now has a billion taxes a year. If you take this 50% tax to have 500 million income, but whether you want to take this money, our decision at the time, the core level, the management people said that this money cannot be taken. If the money is taken, it is not a profit model, it does not come from the market, it comes from government subsidies, it is completely a tax difference between the local and central governments. It is very difficult to establish a difference model in this way. In the process of persistence, we are also analyzing what kind of value proposition should be in the whole process, so that the whole thing can find a distant place. I'm also summarizing a lot of things, such as the world is round, because the first thing we said was that the world was flat, and we said that the world was round. The earth itself is round, the moon, stars, and trajectories are all round, and what human beings are pursuing, the pursuit of harmony and perfection, and perfection should also be round. We are also looking for a closed loop as a business, and the closed loop must be a circle, and the value proposition here must have a starting point and a finishing point. What is the center, the center is the value of every enterprise.

In addition to having enough awareness of the current status quo, many companies have recently had problems because of values, such as today's biggest news 51 credit card, which everyone has seen, in fact, this is a problem in terms of values.

Looking at the glory and mission of the enterprise, people say that God makes every object in the world have its mission, how to fight this mission, how to do it is the real mission. In particular, self-interest and altruism are another level. In the process of gig economy, you must see that there are many companies because of some values, they do very well, and at present, value-based enterprises have become an important indicator to evaluate the development of enterprises. In the face of the historical torrent of gig workers and labor reform, the correct value proposition will become the fundamental aspect of Internet finance and taxation practitioners. Many companies do have problems in the middle in the process of doing it, what is the reason for the problem in the middle, you must see the olive branch mentality of some enterprises and tolerate themselves. Now there are many companies with the overtime culture of "996" and "007", and the ecological chain is self-interested, and we also see that Taobao links cannot be opened on WeChat. For a company as big as BAT, the value proposition is also tight. When we negotiate with some large enterprises, it is very difficult to negotiate, either the Nanjing Treaty or the overlord clause, they are high-minded, and they do not think that the business behavior comes from demand, not from who is big and who is small, or from the relationship.

We saw an old man on January 17, 2019, he (Ren Zhengfei) said that a country's strength starts from the podium of primary school, education is the lowest-cost national defense, and only primary technology and basic science can win the world. Many companies are really doing less business, such as the current "Singles' Day", which advocates how many billions of dollars are achieved every day. I heard that the Internet that China is using now, and the basic commercial Internet comes from Europe and the United States. When Trump heard that the hackers were attacking them hard, he said that he would shut down the hackers' regional servers and shut down the root servers. With 13 servers, 9 in the US, 1 in Japan, and 1 in Switzerland, it is estimated that Internet practitioners will not be able to do these servers if they are shut down by a madman like Trump.

Moreover, labor reform will give birth to a new civilization. From the current point of view of the whole civilization, agricultural civilization and nomadic civilization, with the return of farmland to forests and the gradual reduction of farmers' cultivated land due to urbanization, these farmers have no land to plant, what will they do in the future, the crowdsourcing economy is a very good model, contracted by the platform, contracted by low-cost people, is a new model This model is a historical beginning, because this is the beginning of freelancers. It is different from the traditional supply system, and in this sense, the 8-hour passive employment economy is transformed by the 24-hour self-driven gig economy. At present, from the perspective of this state of civilization, the Internet civilization is a relatively large-capacity civilization at present, so what will this civilization develop into, one is the business chain itself, and the other is the values. If the values are not deep enough in it, it will not form a civilization, but only a short-lived phenomenon.

The new economic model of the platform has officially entered the historical process of differentiation and disintegration of commercial employment methods for thousands of years. I won't talk about labor relations, the data on Mr. Pang's PPT is very professional, and these are very good for us, and the PPT can be shared with us. Because as a kind of innovation, the dissemination of innovation, innovators generally account for 2.5%, and they are generally founders or founders. The small percentage of adopters is generally 13.5%, with 34% of early adopters and 34% of late adopters. There are also 16% of people who are unyielding, and this part of the people do not buy button phones because they can't buy special disk phones. We now have to buy disks in our computers, and if we can't buy them, we have to accept them. For such a rule to succeed in the mass market, or to get the idea to be accepted by the masses, it will take until 13.5 to 18 percent acceptance, or perception is the turning point. That is to say, the market is really opened, and 13.5% is a chasm. If the 13.5% gap can be bridged, the whole project will come up.

The 30 years of the Internet have bred a new generation of networks, who link instant messaging, MP3, and mobile phones, and have become the new consumer force of the platform economy. They live at home and take out food to eat, they accept milk tea in cups with neither milk nor tea, and they are willing to be red for a while, and they have the time and strength to make the movie box office exceed 100 million, and they can also let the red and purple Internet scum go out overnight. People say that it is Coca-Cola and rock music that beat the post-80s, and milk tea and junk food that beat the post-90s. This group of people also has characteristics, and they find that these people smoke very little, because they can't free their hands, holding a mobile phone in one hand, a pad in the other, and they can't hold a cigarette in their hands, which is completely different from our past culture.

It's not that they're too emotional, it's that they're too rich, and they're a variant of the kidney fruit machine. In the era of mobile Internet, the biggest cost of a person is not the cost of time, but the choice. There are too many knowledge structures and a lot of information explosion, so we have to find effective information here and choose to become the biggest cost.

The fewer things you think you have, the more likely you are to get close to being right. At present, we are doing projects in this track, especially since Q4 of 2018, and the overall participants are very large, and the atmosphere is very good. Competitors, some names are also very strange, your name is Gongmao, my name is Gonghu. This market is tens of trillions, and we are only doing tens of billions, so there is no need to look at our track and do a good job in the value proposition. We don't allow employees to go out now, others will judge you, and you will judge others, no. Others judge us, we are silent, we do not understand, this is what we should do. Some people commented that we are the founding unit of Internet finance and taxation, and I said don't say that, people can think of it, but people don't say it. With so many unicorns to identify with such a small company as a working cat, our value proposition is very central to it.

Let's move on to the power of faith and the structure of values. No people is more faith-oriented than the Jewish people. There are about 16 million Jews in the world, or 0.3% of the world's population, but since the establishment of the Nobel Prize, 22% of the laureates have been Jews, a proportion 100 times that of other peoples. Jews account for nearly half of the world's richest entrepreneurs, and famous companies such as Goldman Sachs, Salomon Brothers, and Rockefeller were founded by Jews. 50% of the elite of Wall Street in the United States are Jewish.

The immortal guarantee of the Jewish people, the Jews have the basic Bible, they combine people, life, law, education, the Jews are very powerful, and Israel is their pride at the moment. Israel's projectile land, and the lack of water, they are very powerful. We also met with an Israeli air force commander in Wuzhen last year, and their drones were in the sky for four days, and they didn't need to charge electricity. And they carry 250 kilograms, their military capabilities are particularly strong, and their values are inseparable, and their value system is very core.

Nowadays, many companies are talking about making money, teachers also want to make money, and those who write books, draw pictures, and play monkeys all want to make money. I watched a movie that day, "Fast and Furious 9", saying that the weak care about money, and the strong care about evolution and change, which is what our son told me, I said what you watched a movie, just tell me this sentence, the core. There is also the current attention is the core resource, we are now holding our mobile phones every day by WeChat, Douyin all kidnapped, I usually sleep at about two o'clock, the mobile phone is dropped under the bed, it is estimated that everyone is the same. Our habits are completely tied up by these toxic products, and life is being redefined throughout the chain. We find that our children, our children, are in a different direction than we imagined, their ideas are completely different from ours, where they come from, from attention, and I think our attention is very distracted.

The lower desires are indulgence, and the higher dreams depend on restraint. World history is composed of the Qin and Han empires and the Roman empire, and it is not force that defeats them, but short-sightedness and greatness of time; It was not the Yellow Emperor who defeated Emperor Yan, but the absurd and bizarre Chiyou. The value proposition is the soul of history, and those who win the hearts of the people win the world.

The lunch of the future may be a pill capsule, and the mobile phone of the future may be a contact lens; The computer of the future may be a button; The car of the future may be a pair of shoes; The city of the future may have only one cat; The future of travel may be a loud bang and a wake-up call; The 10-million-level metropolis of the future is just a pile of waste cement; The highway of the future may be just a beam of light; The future ruler may be the lighthouse jellyfish. No matter who dominates the world, the future enemy is still ignorance.

The mobile Internet breaks the narrow inclusive quadrant of "only the first, not the second" in the PC era, and fragmented business opportunities are displayed in rotation in the 24-hour circular economy. New business chains such as lunch hunger demand + fast food + riders form a closed loop, and the chain business platform and industries grow from each other, constituting a new business constitution of the new economy. The goal of new business is not to do business with people who need your products, but to do business with people who share your values.

Now that the platform economy has slowly kicked off, the position of finance and taxation in the operation of the enterprise and the initial stage test the value proposition of each entrepreneur, the overall situation awareness, social responsibility, public awareness, olive branch mentality and the founder's mental strength is the basic foundation and origin of a responsible enterprise. A new era of business, we are the first people.

That's all I have to say today, thank you!